Music & Movies, Poetry and Songs

Why listen to post-rock


So I recently stumbled upon this great music from Oh Hiroshima! They are a Swedish band specializing in post-rock. I had no idea it was a thing, but it definitely exists, and blows your mind. Perhaps I would not be drooling over it, but I would definitely listen to it on long trips, and wouldn’t mind playing a record when I am jogging, or working on something (like this blog post). It’s amazing how effective it is in helping you tune out.

However, if even for a moment you need to plug-in to the soul of the earth, even if for a fleeting moment if you want to travel to the stars, then there is nothing better than progressive psychedelic rock.

Happy tripping \m/


Humanity, Music & Movies, Poetry and Songs

Live for today

It always makes me wonder why Camel is not as widely known as some of the other progressive rock bands. Recently heard this rare gem from Camel. Absolutely stunning lyrics, and melodic solo. Enjoy!


For Today Lyrics

I saw a pearl of wisdom
in the spirit of a man
as he saved
the day he lost.

Time will say I told you so
if we look back in regret.
Never give a day away.
It won’t return the same again.

Nothing can last
there are no second chances.
Never give a day away.
Always live for today.


Economics and Politics, Literature, Music & Movies, Reflections and rumination, Society & Culture

The trouble with online shopping


I have always been a very reluctant buyer. I don’t particularly enjoy going from one shop to the other, heckling with the shop owners, or getting the newest craze on the market. So traditional shopping has been a downer for me. Things changed when I moved to online shopping.

I now spend a considerably longer time surfing through online shopping portals for things, I don’t need. I have bought too many books that I will probably never read, and movies that I would never see. So nothing wrong with spending money on stuff I don’t need right? Wrong.

I recently realized that when I actually need to buy things that I would probably use more often, I have no money left for it. There is always credit card, and easy EMI option, but I wouldn’t have had to take a loan if I had didn’t spend purchasing needless stuff.

Then again, when I look at my bookshelf, it does look kind of awesome. ­čÖé

Art, Humanity, Literature, Music & Movies, Poetry and Songs, Society & Culture

What Lord Ram Has in Common With Modern Superheros


Rama in forest

In 1990’s Sunday mornings used to be quite a dull affair. Except we would end up watching the seminal classic of Ramnand Sagar – The Ramayan. There are stories┬áof people actually decorating┬átheir television sets with garlands. Towards the late 90’s my affection for the lord was replaced by much colorful and distinctly non-Indian fictional characters. It ranged from X-Men, to Avengers, and of course, Batman. Reflecting back on that, I now feel that it wasn’t that big a leap of faith as one would like to believe. Ramayan after all is the most amazing superhero story ever told, and shares many elements with modern day superheros. Don’t believe me? I can give you 4 reasons why you should.

1. Bad Parenting or Parenting Mishaps

It’s an intrinsically human feeling to expect the best from our Parents. They cannot be too good, they cannot be too bad, they have to do right by us when we don’t even know what is the right thing to do. Oh, and they can’t die when we need them. Not much, right? Because of these high expectations that human beings generally have from parents, any error in a parental figure’s part results in tremendous sympathy for the protagonists. Look at the number of fictional characters who have lost parents or have had bad ones. Harry Potter, Batman, Cinderella, Iron Man, Hulk, and of course Lord Ram who was sent to exile by his own father for no mistake of his own. It immediately makes him a protagonist that we care about.

2. Riches to Rags to Riches Story

There is something that is as important as parenting, being well off or rich. For most people extreme riches or power is highly aspirational. We would never have that, and thus we are obsessed about it. So someone who has it all has all the qualities that we can dream of, right? Wrong! What’s even better than simply being rich is to lose it all, and then gain it again. Case in point – Tarzan, born to a wealthy couple, lost in the Jungle to lose it, only to gain it back. By the way another orphan. Or, if you want another mythological example, story of King Nala and Damayanti is insanely similar. Ram losing out his kingdom even if for a short time creates a sense of injustice, and make us rally behind him even more.

3. With Great Power Comes Great Sacrifice

Oh Jesus! Where do I even begin with this one? Perhaps with Jesus himself. The most epic figure who sacrificed himself for sake of humanity. Not unlike other selfless superheros like Batman who doesn’t sleep, Harry Potter who will face mortal peril to save his school, Spiderman who gives up on love for duty, Captain America who drives a plane to his own perceived death, list is endless. We love our heroes to be tormented, and tortured. We are sadistic by nature, and their agony makes it okay for them to have a great power. We allow them this power because they are also losing out on a lot. It’s a bitter fact that we must accept. Travails of Ram, his personal sacrifice when he gives up on Sita for sake of what he thinks is right would have made him an instant favorite with masses, and still contributes to his popularity.

4. Real Heros Always Win

Okay, let’s think for a minute. Which extremely popular character has ended up losing out battles of ideology in their life? Think harder, can you think of one? Probably can’t as most heroes follow a very common fiction trope – Heroes always win.┬á They might have a hiccup or minor set back, but eventually they are the ones who are on the winning side. In Rocky series, the protagonist loses often, yet he is seen winning ‘hearts’ or winning eventually, firmly establishing him as the ‘hero’. So, no matter how much we like Joker, he will never win, neither would Raavan, even though he was considered to be the greatest warrior, a scholar, and righteous person.

Not just Ramayana, most of mythology and Grimm’s fairy tales are full of some of these common fiction tropes. It’s remarkable to notice these similarities between ancient literature and modern literature. Character development, and the way society perceives them remains astonishingly similar. So next time when your parents talk about how comic books have ruined you, perhaps talking about how Ramayana could have been a graphic novel if Valmiki lived in today’s age might be an interesting rebuttal. Or maybe not, because unlike the superheros’, real life parents kick real ass.

Art, Films & Television, Marketing, Music & Movies

Decoding the Force: What’s behind the success of Star Wars Brand


The excitement is palpable, for ‘The Rogue One’, the next in the Star Wars saga. While my love for the light sabres and all things inter galactic makes it difficult for me to analyze Star Wars as a brand, I have to stay true to inner voice in this case which sounds a lot like Yoda.

Try not, do. Or do not.There is no try.

So here are three things that have helped Star Wars create a massive cult over the years.

Consistency in Production Values

It seems like over simplification, but┬á Episode IV, V, and VI do not really lag behind much from technical perspective, even from today’s standards. This means there is a certain consistency in the fictional universe that can cross over generations. In popular sitcom, the big bang theory, there is mention of ‘a machete order’, to see all six episodes. It basically means you can catch up on the story by watching the episodes back to back. What’s absolutely brilliant is that the quality of the movies does not go down when you see the original series. Although many people have bashed Lucas for tampering with CGI of the original episodes, one can see how that might have helped in updating the technical finesse. Great brands transcend the time and generations, and updating the technical side of the movies has helped in keeping the franchise fresh in public memory.

Regular Diversification and Brand Reinforcement

One of the easiest ways to keep a brand fresh in public memory is by keeping conversation around it. It’s a little different to do when what you are selling is a story.┬á You can do sequels, you can do prequels, and then there are other things like books and animated series. Star Wars has done almost everything possible, and has covered all platforms over the years. It has immensely helped to create a generation that has been primed relentlessly to warmly receive the next chapter in saga.

The Underdog to Wondergod story 

As far as character development goes, Star Wars employs the most common troupe for ‘hero’ of the story. The easiest way to instantly rally the support of masses is by making your brand ‘the underdog’. Everyone loves one. Can you think of any massively successful fictional character who has birthright that he needs to claim one day, special powers, and loss of family or parents. No? How about Harry Potter, Batman, Neo in Matrix and countless others? The idea of ‘the one’, the veiled references to his abilities gets massive excitement, because people always believe they are better than what the world thinks of them. So when a very ordinary character transforms into a mighty hero, the audience see their own reflection in that hero, because they too are unappreciated in many ways.

Perhaps it’s because so many people feel unappreciated, and unloved, that we see such massive response to fantasy. Underachiever inside all of us revels when we see the sweet success of a hero from humble origins like ours. By sheer statistics, generations that have more expectations from themselves and thus resultant desperation should have more Star Wars and fantasy lovers. Having said that, it’s really impossible to outright make any claims about correlations such as these. And despite all the statistical arrays we can build around decoding success of Star Wars, most of it cannot be replicated that easily. One must have a strong┬áconnection with ‘the force’ to do that. ­čÖé

Activities, and hobbies, Art, Experience, Music & Movies, Poetry and Songs, Reflections and rumination

Coffee Cup Love Song


It’s seven in the evening

Birds shut down their wings

What a place to be, yes to be

Gulping slruping, oh what a place to be

Don’t care about you I love my coffee

Coffee cup I bring along

It’s been on work too long

What a sad little travesty it be

Sugar or not, killing the notebooks in spree

Be free, and love your coffee

Don’t you sometimes do it

Stare at nothing and exploit

Seem important, and busy

Working late night, long nights maybe

So when they fire you,

Don’t you blame it on the coffee

Cause everyone loves their coffee

Everyone loves the coffee…

gulp it! ­čśŤ